Epigenetic Skin Care – The Big New Trend In Skin Care

Are you hooked on the latest skin care trends and crazes? 

Are you regularly keeping up to date with the latest bloggers, vloggers and media to see the latest trends and techniques that have got us all going crazy about anti-ageing and all that is in between?

First it was organic products that worked at a surface level, then came cosmeceuticals working the skins function at a deeper molecular level, then came treatments such as vampire therapy separating red and white blood cells, snails being applied to the face for moisturisation, Korean beauty masks and now we’ve gone mad for green beauty, using recyclable packaging to reduce the worlds plastics in the ocean and vegan products and ingredients that are cruelty free and away from synthetic colours, fragrances and harmful chemicals.

Well according to Euro Monitor and the Standard Institute of Research the next biggest trend in the wonderful world of skin care and forecasted to be a completely different approach to how we treat our skin is ‘Epigenetics’.

Don’t tell me, right now you are saying to yourself Epi what?  Let me keep this simple.  If I told you that when you are conceived, you are born with a genetic code that defines who you are and how you will age you’ll be saying what?  Well its true and as you develop you are exposed to external factors that can leave negative footprints on your DNA which can affect the DNA sequence without changing the DNA itself.  This might include air pollution, the sun, UV rays, radiation from your mobile phones and computer screens, stress through lack of sleep or hydration, lifestyle choices such as the wrong diet.

These external factors can alter your genetic code sequence without affecting the DNA itself.  In other words, we know we are going to age, that’s our code, but we can choose how we age.  If we understand the complexities around these issues and how they affect our skin, surely, we can understand means and ways to treat these problems or reduce their harm?

Here’s an example.  Think of a Christmas tree, the tree is the DNA, when you add Christmas tree lights to it, it doesn’t affect the tree itself but the way we see the tree, it looks different.  Lost?  Hold on!

Take a set of identical twins.  Both are born with the same genetic code, they look the same, they have the same DNA.  If one lived in Australia and the other in Alaska, they would age in completely different ways.  Why?  External aggressors like the sun and UV rays may cause sun damage or sun spots on the skin, whilst the other living in Alaska may receive consequences due to the cold weathering, chapped lips for example.

So, here’s how it gets interesting, what if I told you that if you could understand the ways in which these environmental aggressors affect the skin, you could potentially come up with a set of anti-ageing products that could attempt to reverse the affects, is this possible?  It sure is.

Epigenetics means on top of your genes.  These are your genes and you can’t change them, but each person ages in different ways and understanding how the environment affects that person’s ageing process is the perfect way to create custom products that can leave positive footprints on the DNA instead of negative ones.  That’s certainly what Aenea Cosmetics is doing, the first skin care range to launch globally based on the science of Epigenetics, using the latest vegan and anti-ageing ingredients and formulations to come up with a set of products that individually and collectively can leave positive footprints on your DNA to target problems such as pollution, stress and negative lifestyle choices.

Epigenetics aims to boost the regenerative capability of the deepest layers of our skin to slow down skin aging. While the science of skin care keeps getting more and more sophisticated, this cosmetic science is more driven not by chemistry but by biology.

The skin is an easy-to-observe organ, and when you apply Epigenetic Skin Care, it’s effects can be readily observed. For instance, sun exposure and smoking are some of the factors that may cause Epigenetic effects, but, now there is a more significant approach to how Epigenetics can affect heredity.

An overwhelming study found out that the type of diet fed to pregnant mice affected the hair colour of the offspring, lack of folic acid changed the expression of the hair colour gene permanently from blackish to blondish and for every generation that followed.

Epigenetics, when applied to cosmetics, it enables the activation of cell regeneration mechanisms of skin’s basal layers and improves the production of essential proteins.  Formulations that contain Epigenetic ingredients activate the ‘switch’ that allows the body to standardise the synthesis of the proteins that are in charge of providing the elasticity or turgor to the skin, which it has lost over time and therefore it partly restores its youth.

BOTTOM LINE

Epigenetics skin care is an exciting revelation that has astounding implications.  While we’re all going to age, we can now choose how, using this ground-breaking skincare formula that impacts our cellular health will help modify gene expressions over time, so your skin looks and acts younger from inside out.  Scientists have discovered that it revitalises or regenerate the stem cells, by attaching the Epigenetic tags to the DNA in our skin cells, resulting in a smoother, younger, firmer and clearer complexion.

If you don’t know about Epigenetics, its time to get to know, trust me, 2018 and onwards will be the year when we start to think about how we can affect our skin from within and protect our skin from aggressors on the outside.

Written by Damien Zannetou

Founder of Aenea Cosmetics

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